Sunday, August 12, 2007

Why are we moving away??



How does our past influence us? Specially the past which was never a part of our lives and about which we have only heard and read about in books. The past of our country which is seeing a sea-change in attitudes tastes and preferences now. The new brigade is seen to be in an advantageous position because it was brought up in post liberalization era where profits where not wrong, extravagance was appreciated and envied and flaunting the order of the day. If you have it show it was the mantra. Now that cud be wealth to well-toned bodies! This brigade was talented and energetic to work hard and dared to dream. Situtaion demanded people who could shape up their dreams and lo behold! here appeared encouragement from all quarters including politics, media and what not...People might be wondering where this piece of prose is heading....It actually heads nowhere because we, ourselves as a society are heading where??? to nowhere....Every major city is at a cusp of conflicting and confused identities. A traditional Chennai is gradually being dumped with resto-bars and lounge-bars and unfortunately the increase in them is equated with city getting developed! Where have more logical parameters like transport, infrastructure, roads gone?
Gone is the old charm of Calcutta with its Durga Puja...the Puja itself competes with discs and extravagance and flaunting of the people. There is a clear divide amongst people who still listen RabindraSangeet and the new brigade which has been rarely exposed to it!
This is not a pessimistic or a communist feeling that we should revert back to old days because old is gold. India today is at an exciting threshold now. The people who dare to dream never had it so good. Profits are not decried anymore and rather any wealth & prosperity obtained through hard work is exemplified and eulogised! However, as an individual I am at splitsville to say the least...Is allegiance to traditions foolhardy? Why cant we look into the rationale of our traditions and then reject them? Arent we still under colonial influence only that it is being replaced by reasons like globalization and westernization? Why still anyone speaking better English is thought to be better or smarter? Why do people have to freak out at pubs and malls to celebrate? Why is extravagance = celebration? And what if I dont want that shall I be called as a 91 year old instead of 19?
On one hand we seem to be self-assured and confident and on one hand we seem to be confused...Societal and peer pressures try to shake off the Indian roots but something which is ingrained is impossible to amputate...Its thrown everybody from politicians to portfolio managers, from brand managers to media into a topsy turvy zone where you can only expected the unexpected to happen....
At threshold of its 60th Independence Day, India is still like a new bride who is waiting for her "ghoonghat" to be pushed over and her moon-face to be revealed! Lets not forget ourselves in the deluge of consumerism! Lets bring new ideas and theories to explain ourselves rather than resorting to existing ones! Because India is new! And as is the trend the Indian mantra we always follow Bollywood - "Chak De India"...Lets give her our best...and take the best from her!
As always you give some you take some! A Game Of Quid Pro Quo

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